With the emergence of a culture of consumption and the real origin of marketing where its main objective is to satisfy wishes and whims, appear also new forms of seduction to consumers with technological tools such as the Internet that perhaps compared to the industrial revolution and its high-impact between the economy, the politics and culture of each people. A few years after the World Wide Web 7, the economy and generated by the Internet marketing has matched in importance to economic and industrial sectors of the last century. Subsequent to the impact caused by communication and bombardment of advertising campaigns in the Internet mobile devices with Web access that customize the contact organizacion-individuo are created, their utilitarian relationship focuses on continuous and direct contact with the sensations produced and infused in a desire of unnecessary procurement allowing the inescapable analogy between consumption and technology. IPhone, iPod, Pocked PCs, cell phones and the typical and popular are just advertising communicative channels that carry impulses of consumer relations in the daily live of being, the most interesting of these computing trends is the innovation to make them increasingly more small and to which these cover so much information, marketing and information technology is always going to find that human beings again consumption in the bodythe brain and the heart, six senses to consume. Bibliography Alonso, Luis Enrique. The was the consumer.

Madrid: 21st century of Spain, 2005. Appaduraia, Arjun. The social life of things. Cultural perspective of the goods. City of Mexico: Editorial Grijalbo, 1991. Consumption as symbolic value. 2007 Dr. Ernesto Duque Gomez Money and Credit: Impact and Control EAN: Authors: James S.

Duesenberry Binding: Hardcover Publisher: Prentice Hall Publication Date: 1967. The American Political Science Review, Vol. 69, No. 1 (Mar., 1975), pp. 21-30 Kuhn, Thomas S. Estrutura das revolutions scientific, a. p. Printing: Sao Paulo. Perspectives, 1987. Economics in Perspective: A Critical History, JK Galbraith 1987 Houghton Mifflin transformation Digital. 2001 Keyur Patel; Mary Pat McCarthy 1 Alonso, Luis Enrique. The was the consumer. Madrid: 21st century of Spain, 2005 p. Do (4). 2 Katona (1968: 344), Cyclical Behavior of Consumer Sentiments in the USA and UK: Are They Oceans Apart? + 3 Money and Credit: Impact and Control EAN: Authors: James S. Duesenberry Binding: Hardcover Publisher: Prentice Hall Publication Date: 1967. 4 The American Political Science Review, Vol. 69, no. 1 (Mar., 1975), pp. 21-30 5 Kuhn, Thomas S. Estrutura das revolutions scientific, a. p. Printing: Sao Paulo. Perspectives, 1987. 6 Economics in Perspective: A Critical History, JK Galbraith 1987 Houghton Mifflin 7 World Wide Web WWW (or the Web) or global Global network is a system of hypertext documents and/or Hypermedia linked and accessible over the Internet. With a Web browser, a user view web pages that may contain text, images, videos or other multimedia and navigates between them using hyperlinks.